A strong brand is an immeasurable asset. Through the use of key messages, that brand also communicates a promise about who you are and what you believe in. Therefore, it is critical for a university or a college to develop a plan which determines how they are going to communicate their brand and fulfill those promises.

Global Gate Marketing will help the institutions to refine the brand and work collaboratively with your institution and its leadership team to construct an effective Marketing and Communications Plan designed to communicate your brand promise. The Brand Positioning Strategies we build will reveal the differentiation points of the institution to stand as a leader in the industry.

We also conduct:

• Brand health measurement
• Customer/ employee brand exploration
• Brand/ sub brand architecture measurement
• Category drivers